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Sizes and applications
The placement of logotype and text, as well as striping, may vary depending on the vehicle. Please follow our recommendations to achieve the distinct Arjo look.
Fact sheet
At Arjo, we are committed to improving the everyday lives of people affected by reduced mobility and age-related health challenges. With products and solutions that ensure ergonomic patient handling, personal hygiene, disinfection, diagnostics, and the effective prevention of pressure ulcers and venous thromboembolism, we help professionals across care environments to continually raise the standard of safe and dignified care. Everything we do, we do with people in mind.
Tone of voice
Using the same tonality in all our copy builds familiarity and ultimately trust among audiences. Follow this section for inspiration and practical advice on how to consistently express our unique tone of voice.
Brand framework
Our brand framework serves as a guiding star that defines why our brand exists, what it stands for and who we exist for. This section will give you a thorough understanding of our brand’s personality and goals, and why stakeholders should pay attention to us.